7 ways you should follow in order to write a profitable ad

Published: 19th January 2006
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7 ways you should follow in order to write a profitable ad

1. You can get ad copy ideas by studying similar
product's advertising material. Collect their sales
letters, classified ads, web ads, e-mail ads, etc.


2. Know exactly what you want your ad copy to
accomplish. It could be to qualify prospects, make
sales, generate leads, attract web traffic, etc.


3. Make a complete list of your product's benefits
and features. Begin your ad with the most important
benefit either in your headline or first sentence.


4. Make your ad benefits as specific as possible.
Include exact numbers, percentages, times, colors,
smells, sounds, descriptive adjectives, etc.


5. List all the ways your product is different from
your competition's. Include all the differences in
your ad copy that are better than their product.


6. Use graphics, pictures and drawings of people
actually using your product to solve their problem.
Include a picture that also shows the results.


7. Make a list of your target audience. Write down
what reasons would attract them to purchase your
product. Include those reasons in your ad copy.


Dimitris Fatsiletos is the owner of the www.pluginprofittoday.com, where you can find fresh and informative ideas and methods in order to build a moneymaking site – business which will give you an extra income or a wealth beyond expectations. Visit the site and get information for free. You can contact Dimitris in dfatsiletos@hotmail.com . For more information you can also visit his blog site http://pluginprofittoday.blogspot.com .


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